The problem: not enough time to do the big projects (particularly those that could pay for themselves).
Yep, very simple. You have to plan in advance and spend a month setting things up so it all happens automatically or is ready for you to press one button. We know that your free stuff is what readers are going to fall in love with first and it’s really important to everyone involved (especially you the creator) if you can get it all to flawlessly happen.
Scheduling means it doesn’t matter if you forget to post something because there’s something there to go up and attract readers and keep them engaged. You can pre-program content for your blog, social medias, and even have a newsletter that’s sent out at exactly the same time every month.
There are sites that can do this for you, for a fee of course. You feed them the info and then it posts your content onto ALL of your socials. That is the great thing, it works seamlessly to connect with everyone on every platform. Check out Hootsuite and Buffer (the big names on the block).
But if you’re penny pinching like me, stick with using the specific social media to schedule in a post. More time consuming, but since I only have my blog and facebook to worry about on a daily basis, the newsletter is monthly, this works.
2. Use Past Posts
It’s great to say “schedule content” but what do you write about? How can you write six months’ worth of posts to be scheduled really quickly? Dive into your past posts on your blog. They’re just sitting there. Find the ones you like and think are still relevant or could be an interesting blast from the past, and put the link onto facebook. Add a pretty picture so it becomes eye catching and schedule one a day for the next six months.
Do the same thing with quotes, schedule them to be posted one a day (preferably at a different time to the blog posts). A quote is meant to be interesting and be the five seconds needed to get people to think “that’s funny” or “that’s me” or “that hit me in the feels” and share it with their friends.
Write a whole heap, layer the words over an image, have your website in the bottom corner so it’s all credited to you and post it.
Pixabay.com is great for copyright free images.
Edit them on https://pixlr.com/editor/.
Or go to www.recite.com and just add your words to a template. This one is very quick and easy, though doesn't give you much creative freedom.
It’s all about exposure and getting people to check you out from curiosity.
When you’re researching something specific, share the articles you’re reading or the images that are inspiring you for your big projects. This can be done very quickly and is all relevant to your main reason for creating. Kill two birds with one stone, and all those clichés; researching for one and posting for the other.
It’s inevitable that we will all end up spending time online that should be spent doing other things (like work). So use it. When you come across something, share it on your sites. This will give readers a bit more knowledge of who you are and if you’re ideas and sense of humour is compatible to their own. Get in the habit of sharing things to your page rather than on your personal newsfeed. Instant content.
So go get a diary and see how many days you have to schedule for and get to work. If this isn’t consuming time anymore, then you can go do things like writing.